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The mission of FITGirl, Inc is to empower young girls through multi-sport, outdoor adventures.
Research has repeatedly proven that time outdoors reduces levels of stress, depression, and anxiety.
Our outdoor programs provide life-long skills, build confidence, increase physical activity, improve mood, and educate adolescents on participating safely and independently in outdoor recreational activities.
We wanted our apparel line to reflect our mission and values and provide girls with a fun way to self-express. Portions of our apparel sales will be used to provide camp scholarships to girls in Nebraska and Iowa.